Portfolio
Mobius Labs
White paper: How AI is transforming journalism
Cutting through the myths surrounding AI, bots and automation, this guide to the use of computer vision in the media helped generate dozens of new leads for this Berlin start up.
Spotify
Migrating Spotify to the Google Cloud
To keep up with users and make use of the latest AI tools, Spotify migrated its infastructure to the Google Cloud platform. This technical case study explains how they did it.
Spotify
Using machine learning to optimize the home page
HR Handbook: Bringing people back to work during Covid-19
A practical 'how to' guide aimed at heads of HR responsible for creating a safe workplace for employees returning to the office or working from home.
A technical introduction into how Spotify uses machine learning and AI algorithms deliver podcasts and music that match the tastes of its listeners.
Digital Drum
Guest blog: Guide to employee advocacy
Commissioned by one of the digital marketing industry's most popular blogs, this step by step guide explains how to turn your employees into social media influencers.
Mobius Labs
Computer Vision AI: Case Study
Bright Content interviewed one of Europe's largest photo agencies which has just deployed the latest computer vision technology to manage its archive and increase online sales.
AI-Fidelity
Can artificial intelligence write pop songs?
Cutting through the hype to explain how AI can help, but not replace, creative professionals.
Digital Leadership Associates
Guest article: Blogging for beginners
From writing your first post, to publishing daily. We wrote this guide to blogging originally for Digital Leadership Associates before being shared by Little Bird Marketing in the US.
Boomi
Local Government: Thought Leadership
Bright Content helped Boomi attract hundreds of attendees to a webinar through a content marketing campaign based on blogs, articles and social media.
Lingoda
Display Advertising Campaign
Lingoda wanted to accelerate sign-ups by moving from digital to a real-world display campaign. Bright Content developed a series of concepts and coverlines to inspire new customers.
Bright Content (blog)
Introduction to AI: Voice synthesis explained
How do the latest machine learning models imitate celebrities and spread fake news? This article explains complex technology in clear language for a business audience.
Capco
Animated recruitment campaign: Halloween
Bright Content produced the script and storyboard behind this attention-grabbing recruitment campaign.
Misys
Financial risk management white paper
In the aftermath of the 2008 financial crisis, Misys (now Finastra) wanted to reposition its risk management offer to better protect and support financial institutions.
Capco
Creative campaign: Do Not Disturb
How do you attract the attention of busy consultants at a top financial conference? Bright Content conceived an ‘in-real-life’ campaign that used do not disturb signs to convey a memorable campaign message.
Lingoda
Animated social campaign
Combining branded graphics and punchy copy lines, this animated clip helped take Lingoda’s Marathon product from trial run to one of the world’s best-known language learning programmes.
